Train My Traffic Person by Molly Pittman & Ezra Firestone is by far the best course about paid traffic I’ve taken. Molly goes really in-depth in this one, revealing her entire media buying process and using two real e-commerce companies to demonstrate it.
Ezra Firestone’s presentations were about e-commerce funnels and dynamic product ads since he owns many really successful e-commerce brands—Molly actually bought traffic for one of his brands in this course.
Molly and Ezra aren’t the only instructors in this course for they brought in John Grimshaw, the former analytics and data manager for DigitalMarketer, to teach the subject of analytics. He delves into metrics, tracking, and analyzing your results.
This is Molly’s most recent course about the topic, and the major differences between this one and her other courses (Paid Traffic Mastery and Let’s Build a Profitable Traffic System) are the amount of detail and the Q & A sessions. I’ve learned a lot from the live Q & A’s where students get the chance to show their work and Molly critiques it.
I would say that if you’re thinking about becoming a media buyer, then this course would definitely deliver.
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