It’s your job to grow website traffic that actually converts into revenue, rather than just looking good in your analytics account.
You already know that organic traffic from search engines is one of the best sources of new customers that exists online. Top rankings can make or break a business.
And you know that instead of interrupting someone like ads can, organic traffic helps you reach people exactly when they want what you have to offer.
But there’s just one problem when looking to get higher rankings…
What should you be focusing on right now, for your specific situation, and what resources to help are up to date (and actually working in the real world)?
If I had to guess, you’ve read a few SEO blogs.
You’ve already heard terms like keyword research, link building and on-site optimisation.
You already know that you have to write descriptive title tags, find the right terms to target and pick up links to your site along the way.
But your time is limited, and you don’t want to spend it on the least effective steps you should be taking.
The worst part is wondering whether the steps you’re following are actually up to date and working in the real world.
So let’s get semi-serious for a second with help from the rapper Drake, because we aren’t here to aim for the stars but struggle on take-off…
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